About Target Rental

Target Rental has been serving Durango and LaPlata County for over 30 years. We have built the business from a few pieces of small equipment in the 1980’s into Durango’s busiest equipment rental center today. We became the authorized Bobcat dealer in 2012. Our Parts, Service and Sales Departments are ready to help you make the most of your Bobcat equipment. We carry a large inventory of boomlifts and material lifts and compaction rollers for the larger construction projects.

We believe it takes the right ingredients to succeed in the fast-paced world of equipment rental. The formula for success is simple. We hire employees who care and are willing to go the extra distance. We buy equipment from manufacturers recognized as leaders within their industry. And then we switch the equipment out regularly, so the customer gets the latest and greatest equipment.

Our Mantra is simple: The Customer comes first. We like it that way. It means we are busy doing everything we can to satisfy our customers’ needs.

Target Rental is striving to be the best rental company on Planet Earth and if you have any concerns, ways to improve our performance, or interest in joining our team, I encourage you to contact me.


Jim Duke

President, Target Rental


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